Justin Bieber - King of Social Media

Hey all,

Here is my informational video for E-Marketing.

I have used the example of  Justin Bieber to explain how brands can create and deliver value to consumers using Social Media.

Enjoy and let me know what you think :)

E-Shopping

We all know what online shopping is and no doubt the majority of us have purchased something online. Whether from ebay, asos or carsales.com, the way we shop is changing and it is becoming much more dominant and convenient to shop online.

However a new revolution in online shopping is almost here. What is called 'The 360 Mall'  is Australia's first virtual online shopping mall where a person is actually able to navigate through a virtual shopping mall to visit all their favourite stores using their mouse and keyboard. This cutting edge technology is quite remarkable and it will be facsinating to see how Australia reacts to it. 

On October 1st the online shopping mall will be unveiled to the public and without even leaving the comfort of our desk chairs we can be inside the shopping mall in just a couple of clicks.

In South Korea Virtual stores have already been a hit however they are not online. These stores are physically located around Seoul, the first virtual store being set up in the subway. These stores do not stock any physical product, they display life-size photos of the products and barcodes. Customers use an app in their smart phones to take a photo of the barcode and enter the details of when and where they would like it delivered. Brilliant idea for people who don't have much time for grocery shopping in their busy lives. The video below shows how the stores were created and the amazing results from this innovative idea.

This idea of virtual stores was a hit in South Korea, I wonder the impact that the 360 Mall will have on the Australian market.


Virtual shopping centers...Who knows what they will think of next?